The 9 step plan to Internet Marketing Success

1) Become

more respected in your field every week. Appear in blogs and forums specific

to your industry every week. Revisit your comments to see if anyone has replied

to you, seeking clarification.

2) Submit

one article a week for publication elsewhere. Strive to develop one-on-one

relationships with other publishers. Ensure that you are renowned for writing

quality oriented, informed articles, and that you're available for further comment

and interaction.

3) Add

a minimum of two new articles to your website every week. Don't just stick

up your new site and then say, "Well, I'm glad that's done. All I have to do is

promote it now." Search engines love a flow of continually new, relevant and informed

content.

4) Keep

your visitors. After you've worked hard at attracting visitors to your site,

you need to ensure that you keep them. Use RSS, email newsletters, podcasts and

other forms of visitor retention. Just because somebody isn't a customer now doesn't

mean that they won't be in the future.

5) Write

press releases. Once a month you should be writing an article that is so good

or stocking a new product that is so impressive you have to tell the world about

it. This will keep you at the forefront of your industry.

6) Buy

visitors. Your long-term aim is to create a website where your visitors always

come back for more. Your short-term aim is to get to that stage as quickly as

possible by buying visitors and promoting your website. You should still earn

profit from buying visitors. If not, there's something wrong with your advertising

medium, product or website.

7) Analyse

your traffic. Keep on top of who is referring your visitors to you, what kind

of technical capabilities their computers have, where your visitors are from,

how long your visitors are staying with you, which pages your visitors are viewing,

whether or not conversion goals are being reached.

8) Write

an ebook. A professional looking ebook focusing on your industry does a lot

for your credibility. More than that, it gives you an opportunity to put into

effect one of the most constructive viral marketing forces available online today.

9) Keep

your web knowledge present. As well as being a professional in your chosen

industry, you need to be at the forefront of web business. Unless you stay abreast

of new developments – and are willing to constantly amend your strategy - you're

acting like an old-fashioned, nationalised organisation competing with the global

economy.

About the author

David Bain is founder of the independent business articles resource, www.BuildYourOwnBusiness.biz. BuildYourOwnBusiness offers the latest business news & management advice on how best to build your own business - business articles on Strategy, eBusiness, Change Management & much, much more.

© Copyright 2006 www.BuildYourOwnBusiness.bizThis article is free for republishing
Source: http://www.articlealley.com/article_58964_3.html