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New Internet marketing tools are coming online each

and every day. Why should you care? Mainly because

these new marketing tools can have a dramatic impact

on your online traffic, leads and sales. So much so,

your online competitiveness can greatly depend on you

finding and using these new marketing tools before

everyone else does.

And as Internet marketing grows more and more lucrative,

it is becoming more competitive each day, so staying

aware of what's happening has become vital to your

online success. More importantly, if you're a full-time

marketer like me, your livelihood will largely depend

upon you being able to keep on top of all the new ways

of marketing on the web.

With these considerations in mind, I would like to list

some new or relatively new marketing tools that have

been effective for me in my online marketing. Some of

these are marketing software, others are SEO strategies,

marketing tips and the like... all have helped me achieve

my online goals.

Here are some new marketing tools you can try:

1. Real Link Finder

Neil Shearing's "RealLinkFinder" is a handy little

link-building tool you can use to increase your link

popularity and SE rankings.

It lets you find targeted blogs that don't have

the "nofollow" attribute tag so your links will count

in all the search engines. Great way to build targeted

links related to your site's main keywords or keyword

phrases. This is one "No Cost" link-building tool you

should try: www.reallinkfinder.com

2. Peel Away Ads

Simple ads which sit at the corner of any webpage,

when a cursor hovers over the pulsating image - the page

peels away to reveal your ad or promotion. Might seem a

bit gimmicky, but like the pop-up or fade-in, they do work.

You do get more sign-ups and sales. www.pealawayads.com

3. Video Marketing

Using videos as marketing tools has now become commonplace

on the web. If you're not promoting with videos, you are

losing a large portion of the online traffic or surfers

currently on the web.

Even using videos to explain your site or product will

increase your conversions and sign-ups. Viral videos

embedded with your links or site url can produce results

when placed on YouTube or Google Videos. If you need help,

one recent commercial product has been from Simon Grabowski

(GetResponse) called TalkStream, which lets you put streaming

audio and video on your sites. Just google to find it.

4. Social Media Bookmarks/Tags

One of the most significant changes in recent years has

been the rise in importance and use of social bookmarking

sites like Digg, Del.icio.us, Technorati... these sites are

now commanding huge traffic numbers and should not be ignored

in your online marketing.

You must connect your content with these sites. This is very

simple to do since social media sites use tags, which are more

or less simple keywords that help classify content and links.

If you're using the popular Wordpress blog software, each

category will be considered a tag.

You can create a simple tag in technorati by using this code:

[tagname]

new marketing tools

Remove the *asterisks in actual codes.

5. Add this Button

One of the easiest ways I have found to tap into the whole

social media bandwagon is to put the Addthis button on your

webpages and let your visitors bookmark your content for you.

This button is free and only takes seconds to set up on your

pages. In case you're wondering if this button works, I recently

received 70,000 visitors to one of my sites in one day from these

social media sites. Granted most of this traffic is transitory

and not permanent - the huge traffic numbers will only last as

long as your links/bookmarks are on the front pages of these

popular sites.

But where there is smoke, you can make fire.

6. Blogs RSS Feeds

Likewise, you must have a blog and RSS Feed associated with

your site or product. It is vital that you take advantage of

this technology to get your content broadcasted across the

web and around the world.

RSS is only simple code that syndicates your content to

all interested parties; it originally stood for "Rich Site

Summary" and was a way of summarizing your content and

broadcasting it. Most people now refer to RSS as Really

Simple Syndication. You need a "newsreader" or aggregator

such as Newsgator, Google Reader, My Yahoo! or Feed Demon

to access all your feeds.

One little blog traffic tool I find helpful is John Reese's

BlogRush, which helps syndicate your blog posts on other blogs.

www.blogrush.com

7. Expert Marketing

Another effective way to market online or off is to

promote/prove yourself as an expert in your chosen field.

Creating articles, ebooks, websites on a subject that

interests you will make you an expert. Once you gain

credibility as an expert, your marketing will become

much easier.

Some obvious places to help build this credibility would

be Ezinearticles, SelfGrowth, Ideamarketers... I have found

these places are excellent for getting your name and your

content noticed.

8. Long Tail Niche Marketing

One of the most effective ways to market online is to

use long tail keywords in your niche market. This simply

means instead of targeting very general and very

competitive keywords, you target less competitive

long tail keywords in a smaller niche market.

I have found this tactic especially good for affiliate

marketing, and the trick is to find the exact long tail

phrase someone is using in the search engines and then

construct content/url to match it. I find Brad Callen's

Keyword Elite software program extremely helpful in

finding those long tail keywords.

9. Guru Fast-track

One of the fastest and quickest ways to earn large amounts

online is to hook up with big marketing GURUs and use their

huge contact lists. If you have a high quality info product,

then JVs (joint ventures) with these savvy marketers can

be a very viable option for you to try.

These marketing gurus or experts are valuable marketing

tools you can use to your advantage. Granted, their

aggressive marketing methods do turn many people off,

but there's no denying their methods do work.

10. Micro-List Marketing

Micro-List Building is one of the most effective online

marketing tools you can use. Quite frankly, I have found

building a large opt-in list is not the real key to online

wealth but instead creating small micro lists for each of

your promoted products to be much more effective. You can

have hundreds, even thousands of these different micro-lists.

Use an unlimited autoresponder program like Aweber to handle

and manage all these lists.

Studies have shown interested customers may not buy on the

first visit, that it may take up to six or seven reminders.

So keeping in contact with an interested customer, one who

is looking and in the right mindset to buy, will definitely

increase your sales.

Here, rather then the hard-sell, the emphasis should be on

collecting contacts in order to give them helpful informative

content on the product they're interested in buying. Supplying

quality content should be your main goal; let the selling take

care of itself. If you get the first part right, the sale will

come naturally.

In conclusion, you must remember when dealing with such a

complex creature as Internet marketing, in most cases there's

no one single marketing tool that will do the job. Instead you

need a whole orchestra of tools working together in order to

make your online marketing the most effective. So why not try

some of these tools in your own online marketing and see the

results for yourself. You have everything to gain.

...

The author, a former artist and teacher, is now a full-time

web marketer who regularly sells 1000's of dollars worth

of affiliate products/services online each day. He owns and runs

numerous websites, including two sites on Internet marketing.

For the latest web marketing tools try: Internet Marketing Tools

or Marketing Tool Guide

Copyright © 2008 Titus Hoskins. This article may be freely

distributed if this resource box stays attached.

This article is free for republishing
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